Full Programme of Works
- Brand Design & Strategy
- Graphic Design & Artwork
- Marketing & Content Collateral
- Web Design
- Social Media Asset Creation
- Custom AI GPT Development
U&I Care by KAC emerged from a desire to revolutionise the live-in care sector in the UK. Discontent with the existing care options and inspired by a global exploration, the founders embarked on a mission to redefine how the elderly experience care.
Objectives
Given the aging population in the UK and concerns about care standards, U&I Care aimed to establish its authenticity and distinctiveness in the market. Leveraging over 15 years of successfully providing Ayurveda and holistic lifestyles to over 30,000 patients, we developed a brand narrative emphasising that the elderly deserve more than mere care — they deserve a life brimming with joy, wellness, dignity, and purpose.
Our proposition extends beyond routine tasks, prioritising mental, emotional, and spiritual enrichment.
Outcome
I collaborate closely with the founders to develop brand design, marketing strategies, and content creation, aligning with the business’s early-stage requirements and operational goals to enhance visibility, generate sales leads, and drive conversions.
Sarju Raikundalia
Founder & Director, U&I Care